Thursday, December 11, 2014

Punching Back

One fairly effective approach to dealing with the Social Justice Marxist Messiahs:
#GamerGate Anti-Bullying Campaign cost Gawker over a Million Dollars

"The cost to Gawker Media of its ridicule and viciousness toward video gamers was "seven figures" in lost advertising revenue, according to the company's head of advertising, Andrew Gorenstein. In addition, founder Nick Denton has stepped down as president and editorial director Joel Johnson has been removed from his post and will probably leave the company, reports Capital New York.

"Ultimately #GamerGate is reaffirming what we’ve known to be true for decades: nerds should be constantly shamed and degraded into submission," Gawker writer Sam Biddle tweeted in October, sparking a firestorm of outrage which solidified into a sustained letter-writing campaign to Gawker's advertisers, which continues today, against the bullying of marginalised groups by mainstream media outlets.

A number of advertisers, including Adobe and Mercedes-Benz, distanced themselves from Gawker after receiving communications from GamerGate supporters. It is not known how much GamerGate, a consumer revolt advocating better ethics in video game journalism and rejecting feminist critiques of video games, may have cost other publishers."
Gawker got hit where it hurts, and it changed its ways and its personnel. Hopefully Barry will pursue Dunham with a suit, and the fraternity at UVa also will pursue a lawsuit; their rights were willfully violated.

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